A weightless foundation that synchronizes with skin and self-refreshes nonstop for an up-to-24-hour just-applied look and flawless finish.
A Shiseido first in foundation, with ActiveForce™ technology, that self-refreshes nonstop. Our long-wearing fluid foundation synchronises with skin and helps resist heat, humidity, oil and even motion so you maintain a just-applied, flawless finish that lasts 24 hours.
Highlighted Ingredients:
- ActiveForce™ Technology: Protects the finish from the effects of sweat, oil, and facial movement.
- Responsive Sensory Technology: Helps foundation adapts to skin’s condition, tone, and texture.
- Smart-correcting Powder: Enhances skin’s surface texture and tone.
This foundation lasts a decent number of hours – you need to powder in any case – and the finish is semi matte. It has great coverage, and the consistency is thicker than its predecessor. Meaning you need less to achieve a good result.
It is light: highly pigmented but the formula is not thick. Your skin breathes.
The shade range is impressive: i have found a perfect match in shade 250 Sand; I am NC 20-25 in winter.
The duration and performance could be better (I have combo skin!): it will stay matte for 4 hours max and then you need to blot (i need to blot anyway with any other foundation). If youbkile the dewy look, it will look dewy after a while!!
I love the new bottle: the cap is not to be removed. You must twist the square cap in order to get the pump in “working mode”: then you press for getting the product out. This is genius, as you will never get any accidental spill if you take care to twist back the cap (it gets closed).
Overall i realky like it:
Coverage (although not as much as deep coverage like in EL DW), matching shades, breathability, super packaging: all (almost all) boxes ticked.
Give it a try! It’s a very good foundation.
Where to buy: